India is one of the biggest two wheeler markets in the world with an ever growinghttp://www.blogger.com/post-create.g?blogID=8813374625555198017 thirst for fuel efficient commuters which promise to deliver strong and run more. With over 12 million units per annum to be had in the two wheeler sector, this is undoubtedly not a market to ignore or play safe with.
The geared scooters era has certainly come to an end – there’s no better proof to this allegation than the fall of two extremely capable products in the last few years – the iconic Bajaj Chetak and the Honda Eterno. Companies making them decided to end them and moved on to the gearless family.
For a couple of years now Yamaha has been wanting to enter the scooter market which is dominated by the Honda Activa, Hero Honda Pleasure and TVS Scooty. In recent times scooter sales have shown tremendous double-digit growth holding about 18% of the overall two wheeler market which is on the lower side but is rapidly increasing with new and improved products.
Yamaha which internationally sells scooters like the Neo, Fino and Spark on first glance look close to competitor offerings, but will not be launched here. The scooters for India will be developed exclusively for our market in Japan. This is similar to the approach the company took with the FZ16 and R15.
Yamaha has always been boastful of their advance technology and would continue the same trend with their new scooter as well. “The scooter would be the most advance in its class and would take the likes of the Activa and Wego head on” a source has revealed to Business Standard. The model is undergoing development and it will take Yamaha till the end of 2012 to show a finished product.
The geared scooters era has certainly come to an end – there’s no better proof to this allegation than the fall of two extremely capable products in the last few years – the iconic Bajaj Chetak and the Honda Eterno. Companies making them decided to end them and moved on to the gearless family.
For a couple of years now Yamaha has been wanting to enter the scooter market which is dominated by the Honda Activa, Hero Honda Pleasure and TVS Scooty. In recent times scooter sales have shown tremendous double-digit growth holding about 18% of the overall two wheeler market which is on the lower side but is rapidly increasing with new and improved products.
Yamaha which internationally sells scooters like the Neo, Fino and Spark on first glance look close to competitor offerings, but will not be launched here. The scooters for India will be developed exclusively for our market in Japan. This is similar to the approach the company took with the FZ16 and R15.
Yamaha has always been boastful of their advance technology and would continue the same trend with their new scooter as well. “The scooter would be the most advance in its class and would take the likes of the Activa and Wego head on” a source has revealed to Business Standard. The model is undergoing development and it will take Yamaha till the end of 2012 to show a finished product.